Valek & Co. Organizes Media Discussion at PMI Conference

As part of assisting Plumbing Manufacturers International (PMI) to prepare for its annual conference, Valek & Co. organized a media panel to help PMI members have fruitful relationships with media reporting on issues relating to plumbing, manufacturing and water.

Participating on the panel were Jen Anesi-Brombach, chief editor, Plumbing & Mechanical; Bret Jaspers, senior field correspondent, KJZZ Radio; Tara Lohan, deputy editor, The Revelator, Center for Biological Diversity, and former managing editor of Water Deeply; and Ashlei Williams, editorial director, Plumbing Engineer, and chief marketing officer, PHCP Pros.

The panelists provided advice on how to pitch stories and contribute content to their platforms. The discussion touched on the many industry issues currently of interest to the media, including tariffs, trade agreements, water efficiency and conservation, finding talent to meet workforce shortages, the economic impact of the plumbing manufacturing industry, sustainability, and more.

Plumbing Manufacturers International (PMI) is the trade association of plumbing product manufacturers that produce more than 90 percent of the United States’ plumbing products, represent more than 150 iconic brands, and develop safe, reliable and innovative water-efficient plumbing technologies. PMI members contribute more than 464,000 jobs and $84 billion in economic impact to America's economy. Learn more about PMI at safeplumbing.org.