Valek & Co. Year One Highlights, October 2004

American Osteopathic Association. Valek & Co. produced a compelling speech and colorful PowerPoint presentation about the association's strategic plan for Dr. George Thomas, the AOA's president.

Defibtech.  Valek & Co. has achieved more than 3 million impressions so far in a trade and consumer media relations program for Defibtech, which manufactures and markets automated external defibrillators (AEDs). An important part for this work is emphasizing brand attributes of affordability and ease of use in all placed articles. Team members contributing to this work include Ray Valek, media relations specialist Barbara Puffer and designers Jeffrey and Linda Swoger.

Illinois Department of Public Health.  Ray Valek has been nominated to serve on the statewide Cervical Cancer Elimination Task Force.

Hudson Highland Group.  Valek & Co. created internal brand-building strategies and tactics for this global firm, which offers staffing, executive search and human capital solutions.

Midwest Business Group on Health Valek & Co. is currently working with this employer coalition on a branding and marketing strategy.  The coalition works with providers and insurers to improve quality, cost-efficiency and value in health care.

Promet Energy.  For this new African-American owned and managed natural gas wholesaler, Valek & Co. created a logotype, Web site and marketing materials. Currently, Valek & Co. provides strategic communication advice and conducts media relations activities.

St. James Hospital and Health Centers.  During late 2003 and early 2004, Valek & Co. introduced the St. James Comprehensive Cancer Institute and St. James Heart and Vascular Institute to south suburban Chicago.  This work included the creation of messages and a visual look for the new institutes within the context of a pre-existing branding structure.  Team members contributing to this work included Ray Valek, designers Jeffrey and Linda Swoger, media relations specialist Pat Hansen, media trainer Pat Clark and photographer David Bentley.


@ Valek & Company 2016