Valek & Co. Gains 138 Media Hits About Online Charity Web Site, July 2012

By Genevieve Valek

A Valek & Co. insurance company client has contributed $1.3 million to school projects nationwide through online charity DonorsChoose.org since February 2011. Through 2011 and into 2012, Valek & Co. has gained 138 media hits having to do with the efforts of its client and DonorsChoose.org. These news reports occurred all over the country on CBS, NBC, ABC and Fox TV affiliates and in newspapers including the San Antonio News-Express, Des Moines Register, Sacramento Bee, and Tampa Tribune.

To achieve these hits, Valek & Co. worked with local agents to organize 75 local media events and achieved almost two hits per event on average. At least one media hit was achieved at about 90 percent of the events.

To learn more about DonorsChoose.org, go to www.donorschoose.org


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