Case Study 1: 80 Media Hits in 29 States. Mission: Communicate! newsletter, September 8, 2010

New Valek logo
Mission: Communicate! )
THE ART OF THE POSSIBLE September 8, 2010
  • Take Our Three-Question Survey
  • Check Out Our Project Highlights
  • Forward Mission: Communicate!
  •  

    Valek & Co. has proof that it can achieve both results and value for your money. This case study is the first one you will receive over the next few weeks. Each one lists a client who has agreed to be a reference.

    Case Study 1: 80 Media Hits in 29 States for $29,000

    Reference: Marilyn Titone-Schaefer, email

    For the past year on behalf of a company that provides insurance and other financial products to educators, Valek & Co. has been pitching stories about local teachers to TV, radio and print media across the country. These efforts have resulted in 80 viable mainstream media hits, ranging from morning show and TV news segments to radio news reports and newspaper feature stories. The PR budget needed to accomplish 80 hits? $29,000.

    The stories are related either to the company's sweepstakes program or Abraham Lincoln fellowship program. Local TV stations and newspapers love covering the surprise presentations associated with the sweepstakes, which serve as an anecdote to the day's more sobering news. The Lincoln fellowship stories generally focus on how teachers plan to pass along their new knowledge and insights about Lincoln to their students.

    Valek & Co. achieved coverage in Alabama, Alaska, Arizona, California, Delaware, Florida, Illinois, Indiana, Louisiana, Maryland, Massachusetts, Michigan, Minnesota, Missouri, Nebraska, Nevada, New Hampshire, North Carolina, North Dakota, Oklahoma, Oregon, Pennsylvania, South Carolina, South Dakota, Texas, Utah, Vermont, Virginia and West Virginia.

    Regards,

    Ray signature
    Ray Valek, email, 708-352-8695

    Take Our Three-Question Survey

    If you haven't already, complete our three-question survey. Thank you for your response!

    Check Out Our Project Highlights

    See Valek & Co.'s project highlights -- work performed for more than 40 organizations in health care, education, science, technology and other industries.

    Forward Mission: Communicate!

    We encourage you to forward Mission: Communicate! (see link below) to others who may benefit from our services. Let me know about any referrals you make, and I'll provide a generous credit on your next invoice.

    Quick Links

    Call us at 708-352-8695


    @ Valek & Company 2016